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MySpace can make you big. Fast. Suppossedly this is how the Artic Monkeys did it. This was also lauded by the Jupiter Research report I tore apart recently. And now it’s worked for Hope against Hope. There’s just one problem… The band is fake.
Hope against Hope was a sham-rock/indie band “with no talent whatsoever” made up by british magazine Q. Their intention was to expose the Rupert Murdoch-owned site for what it is… just another method for Big Music to hype crap music.
What’s even funnier is that in just 4 weeks they fooled Alan McGee, the guy who broke Oasis, into offering them a gig at his famed Death Disco club night. “Shoot me an email and I’ll sort you out with a gig” said his myspace message. Talk about drinking the kool-aid.
Read the whole article on the Guardian Unlimited site, as the article tidily devolves into a history of other bands and the PR that tried to pull one over on us.
Brings new meaning to “The Great Rock ‘N Roll Swindle”, doesn’t it?
digg this story
As much as I tried, I couldn’t find the page on MySpace, so I suspect that in light of this story, it’s been shut down. Though, you can befriend Alan McGee by following the link to his MySpace page from the wikipedia entry linked above.
You never know. Maybe he’ll even off your band a gig.