Tripwire – Music Blog Aggregator

From the not-so-obvious-places-to-promote-your-music-department:
A new website, The Trip Wire, has emerged that aggregates the week’s top posts in the Music Blogosphere. While it has more of an idie-rock leaning, the articles it posts and re-posts are funny and insightful. Take this tidbit of wisdom:

The Rules Of Indie Rock Success:

Rule #1: Put a hot girl on keyboard or bass.

Rule #2: Cover Joy Division’s “Love Will Tear Us Apart”

The quote, which comes from Music Blog ‘My Old Kentucky Blog‘ is like many of the music bloggers out there. Most are just documenting their own experience in the musical landscape. A quick read of his sidebar lists such diverse artists as Amon Tobin, Modest Mouse, El-P, Ben Folds and Gang of Four. These are excellent opportunities for independent artists and labels to get their music out to the new taste makers. Most of the blogs have contact information (including mailing addresses) to send music to, and if they’re anything like every music lover on the planet, welcome receiving free music. Obviously you want to pair the music with their tastes, and give them shout outs and back links on your site, but other than that, treating these bloggers like your other press contacts is in your best interest. This means don’t just drop ship them a box of CDs, introduce yourself (by email), include one-sheets and other info they can use in their write ups, and then send them the CDs if they show interest. Only by building a relationship with them can you expect to create a report that will carry over in to how well they receive your music.
Music fans are reading these blogs for clues on what’s hot and worth checking out. By browsing these sites yourself, and using The Trip Wire site as a jumping off point, you are sure to find a literal treasure trove of people hungry for new music.
originally published on dr.xnlb.com