Tag Archive for 'AP'

Major Labels are Getting Creative in 2008

Spotted on: Freep.com

Here’s a great article about the new marketing methods we’ll be seeing in 2008.? We will begin to see large scale experiments in subscription based music distribution and other models which eliminate a pay by the track model (such as Imeem).? The death of DRM may come this year, as three of the Big Four labels are already in the process of abandoning it.? There are rumors of deals in the works between major labels and ISPs (internet service providers) to offer unlimited downloads or more bandwidth, and we can expect to see multiple collectible versions of albums released.

As the shift in music sales hits overdrive into the digital realm, 2008 is shaping up to be the year the major labels begin to adapt to environment.? The big question left is: how will artists break into the big time?

Bottom Line:? The Big Four are finally entering the digital revolution.

Music Bigwigs Speak on the Industry

Spotted on: Yahoo

2007 was an interesting year for the music business.? Music sales were up, and almost all of that boost came from digital downloads.? Physical sales took a whopping turn for the worse.? The AP asked a couple of industry-types what their take was, and here are some of the highlights:

“Big” Jon Platt, EMI: “…the problem, is that everyone is trying to fix the old model, and that’s obviously not working, so we need to build on a new model… The business itself has to get back into artist development…We just have to be creative in thinking of ways to grow an artist.”

50 Cent, Rap Superstar: “The actual record sales may be changing but people are actually getting the material the best way they can and coming out to see the show…When you have a record that doesn’t connect right away, if the company doesn’t have a passion behind an actual artist and feel like this kid is an actual star and support it, it’s just going to whither away.”

Michael McDonald, ATO Records: “The bottom line is if anyone had a simple answer, it would be in motion already…I do think music is as relevant and there’s more music out there than ever before…Everyone is looking for a solution, but the solution does not look like the music business has looked for the last 30 years.”

Mark Cuban, Sports Team Owner: “They sell music and they need to be everywhere and anywhere music generates revenue…their ultimate solution may be in reducing the price of CDs to under $5 across the board and building artists in order to monetize everywhere else.”

Bottom Line:? Even successful music business people are completely lost to what’s next.




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