An emerging trend in the online world is that the gap between content creator and the content consumer is closing. Personal Computers come pre-installed with many content creation tools, and many more aimed at the Amateur to the Pro-Am content cretor abound. One only has to look at iLife, Apple’s Am/Pro-Am content creation suite (now complete with a webpage editor that sports RSS feeds).
Some have put forth a suggestion, that only 1% of the online world is creating content. This seems awfully low to me. I have always thought of it as The 1:1 Ratio, for every content creator in a community there is a consumer, that in turn is also a creator. Their numbers, stating that out of 100 people, 1 would create the content, 10 would interact with it (commenting on it, offering suggestions to improve it, etc.) while the other 89 users would simple view it.
Maybe I just travel in more creative circles, because anecdotally The 1:1 Ratio holds true for me. Their numbers come from YouTube’s upload vs download ratio, and obviously skew the results because of the size of the sample. I’m not doubting their findings, but it’s interesting to hear the same theory in different contexts.
Read the article, and decide for yourself. It’d be cool if you left a comment too, and let me know which rule holds more true for you, The 1% Rule, or The 1:1 Ratio.
digg story
originally published on dr.xnlb.com
Tag Archive for 'Video On Demand'
Music
- The RIAA has sued more than 20,000 music fans for file sharing, yet file sharing continues to rapidly increase both online and offline.? When will you stop suing music fans?
- The RIAA has sued over 20,000 music fans for file sharing, who have on average paid a $3,750 settlement.? That’s over $75,000,000.? Has any money collected from your lawsuits gone to pay actual artists? Where’s all that money going?
- The RIAA has sued over 20,000 music fans for file sharing.? Recently, an RIAA representative reportedly suggested that “students drop out of college or go to community college in order to be able to afford [P2P lawsuit] settlements.” Do you stand by this advice? Is this really good advice for our children’s futures?
- The RIAA said that it only went after individual file sharers because you couldn’t go after P2P system creators. After the Supreme Court’s Grokster decision, shouldn’t you stop going after music fans?
- Major entertainment companies have repeatedly brought lawsuits to block new technologies, including the VCR, Digital Audio Tape recorders, the first MP3 player, the ReplayTV PVR, and now P2P software. Why is your industry so hostile to new technologies?
- DRM has clearly failed to stop songs from getting on file sharing networks, but it does prevent me from moving lawfully purchased music onto my iPod and other portable devices.? Unlike the major record labels, many popular indie labels offer mp3 downloads through sites like eMusic.? Why won’t you let fans purchase mp3s as well?
- The RIAA says that it doesn’t mind if I rip CDs to my personal computer and put them on my iPod.? Do I need your permission to do this or can I legally do it even if you object?
- Recording off the radio is clearly permitted by copyright law and something Americans have done for over 25 years, but the RIAA supports legislation restricting devices that record from digital radio. Why are you against TiVo for radio?
- Sony BMG recently implemented a DRM technology that damaged users’ computers.? But for independent researchers’ analyses, this serious flaw may have gone undiscovered. After this scandal, will record labels allow any computer scientist or security expert to examine these products and agree not to sue them under the DMCA?
Video
- The major movie studios have been enjoying some of their most profitable years in history over the past five years. Can you cite to any specific studies that prove noncommercial file sharing among fans, as opposed to commercial DVD piracy, has hurt the studios’ bottom line in any significant way?
- Is it legal for me to bypass CSS DVD encryption in order to skip the “unskippable” previews at the beginning of so many DVDs? Why should I have to be forced to watch these ads when I already bought the DVD?
- Is it legal for me to skip the commercials when I play back time-shifted TV recordings on my TiVo or other PVR? How is this different than getting up and going to the bathroom?
- Why are there region-code restrictions on DVDs? How does this prevent copyright infringement? Is it illegal for me to buy or and use a region-free DVD player, or to modify a DVD player to be region-free?
- In several lawsuits, the MPAA has repeatedly said that it’s illegal to make a back-up of a DVD that I purchased.? Why is this illegal?
- Is it ever legal for me to use software like DVD Shrink or Handbrake to rip a digital copy of a DVD I own onto a video iPod or my laptop? What if I want clips to use for a class report? Or if a teacher wants to include a clip in a PowerPoint slide?
- Is there anything illegal about copying TV shows I’ve recorded off the air onto my video iPod?
- If the MPAA-backed “broadcast flag” bill passes, I won’t be able to move recorded TV content digitally to my current video iPod.? Why should TV studios get to take away my ability to lawfully time- and space-shift?
- Major entertainment companies have repeatedly brought lawsuits to block new technologies, including the VCR, Digital Audio Tape recorders, the first MP3 player, the ReplayTV PVR, and now P2P software. Why is your industry so hostile to new technologies?
- Hollywood is pushing legislation to “plug the analog hole.” These restrictions won’t keep copyrighted video off of file sharing networks, but they will block me from excerpting a recorded TV show for a school report or using tools like the Slingbox to send recorded TV shows to myself over the Internet.? Why are you trying to restrict these legitimae uses?
Questions posed by the Electronic Frontier Foundation. Reprinted with permission. Spotted on Boing Boing and Digg.
Read the Terms of Use, people.
In reponse to people crying about YouTube removing videos they deem inappropriate from their site.
digg this story
originally published on dr.xnlb.com
ABC Looks Beyond Upfront To DVR, Commercial Ratings Issues
So basically, Mike Shaw, ABC’s President of Advertising Sales, said that he “would love it if the MSOs [cable companies], during the deployment of the new DVRs they’re putting out there, would disable the fast-forward [button].”
Here’s some quotes from the director of Advertising and Sales at ABC:
“They’ve got to sell ads too,” he said. “So if everybody’s skipping everybody’s ads, that’s not a long-term business model for them either.”
“I’m not so sure that the whole issue really is one of commercial avoidance,” Shaw said. “It really is a matter of convenience–so you don’t miss your favorite show. And quite frankly, we’re just training a new generation of viewers to skip commercials because they can. I’m not sure that the driving reason to get a DVR in the first place is just to skip commercials. I don’t fundamentally believe that. People can understand in order to have convenience and on-demand (options), that you can’t skip commercials.”
DVR Technology is a wonderful thing, and I’m pretty sure everyone agrees on that. It seems the convenience factor is the main reason we buy almost anything. I mean, if it wasn’t for convenience, we’d all probably be eating natural healthy food bought at local farmer’s markets.
Shaw too the position that we as consumers don’t see fast forwarding as part of the package.? As if we didn’t expect to have FF or RW on any other media recorder that’s ever been made.? Now remember, this guy is in charge of all Advertising for ABC.? That means he’s their top salesman.
I mean, marketing departments are already manipulating reality, and clearly product placement is taking over everything.? It just doesn’t seem like a good business to put your clients needs (in this case, companies buying advertising time from ABC), so ridiculously far above the good of the public.? In fact, I bet some of the people buying the ad time over at ABC have DVRs in their homes.? And I bet they use fast forward.
Of course, here’s the best Shaw quote of all:
“Obviously, going back to last February, if I knew nobody else on the entire sell-side of the equation was going to open their mouths besides us, I don’t know if we would have gone down the same track,”
So basically, Shaw thought there was going to be a chorus of corporate harmony backing up his statement. This means that many people in the advertising sectors of television probably share Mr. Shaw’s opinion.
It’s bad enough that the very aesthetic of our lives are being eroded into a buy by the piece world where you can have anything you like.
I submit this as further proof that these major corporate types are completely out of touch with reality, and further proof that entertainment and art as revenue streams is truly entering post-capitalism*.
* By post capitalism, I refer to the fact that the supply has met or exceeded the demand when it comes to media.? All you need to go is try to find some media to consume (or buy), and you’ll immediately see that it feels like your options for spending money on enetrtainment is limitless.
In an announcement that rivals Footloose for the internet age, the RIAA has now taken to sending Cease and Disist letters to YouTube users that have videotaped themselves dancing to popular music. While no loss of income can be proven, the RIAA is claiming that because the clips contain un-licensed music that their interests and rights are being trampled by kids like these. As you can see the quality of these amateur videos is abismal, and the viral nature of video, with users posting links to each other, has been a nice organic form of marketing that you can’t buy if you wanted to, but RIAA officials, and the Big-4 they represent are starting the crack down. While most of the C&D letters will not amount to much, they do amount to this: a scare tactic, targeting largley uneducated (in copyright law) and underage music lovers that are cheap to send, and is largely a show of force. I don’t konw about you, but this seems like it would fall easily into the category of Fair Use.
If you’re a music lover and want to tape youself dancing to a Polyvibe track, post your video online and let us know about it. First person to Email Us with their video, will get a big bag of swag.
originally published on xnlb.com
*Update*
Mega-Blog, Boing Boing, previously looked into a similar threat to fan-made films that contained commercial music in them. A Site called RPG Films used to host amateur videos staring popular game characters “dancing” to commercial music. Eventually they received a Cease & Desist letter from the RIAA to take down the clips. Further investigation revealed that the letter was actually not sent by the RIAA. This may be what’s happening to the YouTube users.
